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Here's to millennials

Commencement season is upon us and with newly-minted graduates beginning their rise up the ranks in the workplace, I want to offer an appreciation for this new greatest generation of Americans. Yes,...

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How Periscope Is Changing the Game

Periscope has taken the world by storm these last few months. Have you jumped on? If you aren't familiar with Persicope -- it is a new live streaming app launched by Twitter earlier this spring. When I...

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Designer Bruno Schiavi likes everything about Kardashian Kids

No one is more pleased with the growing Kardashian clan than fashion designer Bruno Schiavi. Schiavi, who started selling lingerie and socks from the garage of his mother's home in Sydney's Summer Hill...

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The Greatest Skill Every Successful Founder-CEO Must Learn: Letting Go

Entrepreneurship is a deeply personal endeavor, especially for founder-CEOs who must believe in their companies above anything else. Indeed, a startup is not terribly different from parenting, in that...

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Willow Smith follows Cher as the latest Marc Jacobs campaign star

Hot on the heels of the announcement that Cher will star in the new season Marc Jacobs campaign, another star has been unveiled - 14 year old Willow Smith. Jacobs unveiled his ad campaign last week...

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Celebrities that are untouched by the social media phenomena

Today, social media platforms form an important aspect of celebrity life, as it allows them to connect with their audiences and know them...

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Students: express yourself on the theme of austerity and protest

Here at Guardian Students, we aim to provide a platform for a wide range of student voices. Students use our Blogging Students section to talk about everything from school feminist societies to spiked...

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The Online Marketing Road Map: Step 8 – Blogging (Part 2)

In this part of Step 8 of the Online Marketing Road Map, we discuss how you can use blogging as part of your online marketing mix. Since blogging helps drive traffic to your website and aids in...

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Fashion super-bloggers take a Date with Kate Waterhouse

Nadia Fairfax, left, Kate Waterhouse, Sara Donaldson and Zanita Whittington get together at Woollahra's Hotel Centennial, Photo: Mimi Liu Date with Kate: fashion bloggers Bloggers Zanita Whittington,...

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Instagram takes steps to open platform to advertisers

n">Instagram said on Tuesday that it is taking steps to make its ads available to all types of businesses, not just hand-selected brands. Starting in June, Instagram this year is rolling out to...

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Knowing When to Toss Away the Map

It's graduation season across the U.S., and millions of students and their families are celebrating commencement and wondering, with hope and excitement, what exactly is commencing. At the Yale...

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The Eat Market

Illustration by Creative Unit. Much like foodies eager to sink their teeth into the next generation burger, advertising professionals are always on the lookout for the next big thing, which is the...

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Get Off the Stage and Get in the Moment

How about a round of applause? Or, better yet, an indication of envy? Or, rather, just tell me how fabulous my life appears to be in comparison to yours. Almost every able-bodied human being over the...

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Some of Pinterest's most hardcore fans are feeling 'alienated'

Earlier this week, Pinterest announced that it will soon launch Buy buttons on millions of its pins, which will allow users to make purchases directly from the site. It's a huge money-making...

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Marc Jacobs gets Periscope, follows in footsteps of fashion brands Burberry,...

(Source: WGSN - Worth Global Style Network Limited) Fashion brands and retailers are quickly becoming the most creative early adopters of live streaming app Periscope with Marc Jacobs this morning...

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The Scary Psychology Of 'Dark' Perfectionism

It's one thing to expect the best from yourself. But it's a completely different thing to expect the best from everyone around you. Perfectionists, though often high-achieving and highly motivated...

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Internet and Social Media Strategies You Must Follow in 2015 as a Web Owner

In the 11 years since Facebook was first launched, social media has developed new and innovating ways to reach customers and connect people like never before. As new platforms have cropped up and...

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'Fit-Shaming' Our Way to Poor Mental Health and Obesity?

The current trend in social and mainstream media is not only disturbing but is also filled with attacks against healthy, fit people and support for being "big and body confident" without mention of the...

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Social media versus SEO

If you’re counting on social media to be the answer to your sales woes, you might want take a step back and examine the problem you’re trying to solve. The truth is, social media as a strategy doesn’t...

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The Caitlyn Jenner VF cover: Actually, What the Moment Called For Was Going...

It was a one-time opportunity. A threshold moment. Never before had a transgender person been so widely recognized, presented on the cover of an internationally-known magazine for the purpose of coming...

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